About Us

 Persona Management was founded in 1985 by singer and actress, Lori Danziger and music and film producer, Bill Civitella. In 2003, Bill stepped down to produce Dirty Deeds starring Milo Ventimiglia and Lacey Chabert. In 2004, actor and composer, Brandon Danziger, was added as partner. In 2014, Marcia Weiss of Opaque Management became an associate of Persona Management. In 2015, writer Yanette Bruno joined Persona Management as manager. For nearly 40 years, Persona Management has been representing actors in Film, TV, Theatre, Commercials and Voice Overs. Based in New York City, Persona Management has discovered and guided the careers of Zoe Saldana, Michael B. Jordan, Julia Stiles, Eddie Kaye Thomas, Erich Bergen & Reno Wilson just to name a few. A member of the National Conference of Personal Managers with longstanding relationships with many agencies and casting directors. Persona Management continues to be a leader in taking talent to the next level.